Digital 2021: Japan

You’ll find our complete #Digital2021 report for Japan in the SlideShare embed above (click here if that’s not working for you).

This report contains all the latest internet stats, mobile stats, and social media stats for Japan, but read on below for essential insights into digital use in Japan in 2021.

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Japan’s population

  • Japan had a population of 126.3 million in January 2021.

  • Japan’s population decreased by 405 thousand (-0.3%) between January 2020 and January 2021.

  • 51.2% of Japan’s population is female, while 48.8% of its population is male [note: the United Nations does not publish data for genders other than ‘female’ and ‘male’].

  • 91.8% of Japan’s population lives in urban centres, while 8.2% lives in rural areas.

Internet users in Japan

  • There were 117.4 million internet users in Japan in January 2021.

  • The number of internet users in Japan increased by 890 thousand (+0.8%) between 2020 and 2021.

  • Internet penetration in Japan stood at 93.0% in January 2021.

Note: we no longer include data sourced from social media platforms in our internet user numbers, so the numbers shown above and in our complete Digital 2021 reports are not comparable with numbers published in our reports from previous years.

Social media statistics for Japan

  • There were 93.80 million social media users in Japan in January 2021.

  • The number of social media users in Japan increased by 4.4 million (+4.9%) between 2020 and 2021.

  • The number of social media users in Japan was equivalent to 74.3% of the total population in January 2021.

Note: Figures for social media users shown here and in our complete Digital 2021 reports may not equate to unique individuals. We have also included new sources in this year’s social media figures, so numbers shown here and in our Digital 2021 reports will not be comparable with numbers published in our previous reports.

Mobile connections in Japan

  • There were 201.1 million mobile connections in Japan in January 2021.

  • The number of mobile connections in Japan increased by 6.1 million (+3.1%) between January 2020 and January 2021.

  • The number of mobile connections in Japan in January 2021 was equivalent to 159.3% of the total population.

Note: many people have more than one mobile connection, so figures for mobile connections may exceed 100% of the total population.

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Additional resources

Still need more data? Here are a few suggestions:

  • Click here to see all of our published reports for Japan.

  • Explore all of our reports for countries across Eastern Asia.

  • Click here to browse our complete library of published reports.

  • If you’d like to receive updates when we publish new reports and content, click here to sign up for our newsletter.