Simon Kemp is a globally recognised thought leader in digital marketing, and an active marketing consultant and practitioner. He has helped to develop marketing strategies for many of the world’s most admired companies, including Unilever, Google, Coca-Cola, Nestlé, and Diageo, and he continues to advise the world’s top marketers and investors on the latest trends in digital.
Simon is the CEO of Kepios, a marketing strategy consultancy, and chief analyst at DataReportal, an online library of reports exploring people’s evolving digital behaviours. His marketing books, guides, and renowned Global Digital Reports have been read by millions of people, and he appears regularly in the media to discuss digital and social media, brands, and marketing strategy.
If you’d like to book Simon as a speaker for your event, please get in touch.
The media predicted that Elon Musk’s acquisition of Twitter would be the platform’s death knell, but users seem to have other ideas.
We uncover some intriguing changes in reported ad reach figures across Meta’s various platforms, and explore what these changes might mean for marketers everywhere.
A closer look at the world’s online video habits, including a closer look at the kinds of content people are watching.
Data shows that we’re spending more time than ever listening to digital audio. We explore the trends in music streaming, podcasts, ebooks, and social audio.
The Metaverse was one of 2022’s hottest digital topics, but is anyone actually engaging in virtual worlds? We explore the latest data.
Crypto and NFTs were some of 2022’s hottest digital trends. We explore the data to see how they’re holding up in 2023.
A closer look at LinkedIn’s growing advertising audience around the world, with details by country, age, and gender. Also includes the latest data for the platforms’s top companies and accounts.
Financial services represent one of digital's biggest opportunities, but the typical user of connected finance isn’t who you think. We explore the latest data.
A detailed look at how much time the world spends using social media, including insights into the time we spend using individual social media apps.
The media keeps telling us that social media is “dying”, but something doesn’t add up in their analysis. We explore the facts, and deliver you the truth about what’s really happening in social media.