Digital 2021: The United States of America

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You’ll find our complete #Digital2021 report for the United States of America in the SlideShare embed above (click here if that’s not working for you).

This report contains all the latest internet stats, mobile stats, and social media stats for the United States of America, but read on below for essential insights into digital use in the United States of America in 2021.

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The United States of America’s population

  • The United States of America had a population of 332.0 million in January 2021.

  • The United States of America’s population increased by 1.9 million (+0.6%) between January 2020 and January 2021.

  • 50.5% of the United States of America’s population is female, while 49.5% of its population is male [note: the United Nations does not publish data for genders other than ‘female’ and ‘male’].

  • 82.8% of the United States of America’s population lives in urban centres, while 17.2% lives in rural areas.

Internet users in the United States of America

  • There were 298.8 million internet users in the United States of America in January 2021.

  • The number of internet users in the United States of America increased by 11 million (+3.7%) between 2020 and 2021.

  • Internet penetration in the United States of America stood at 90.0% in January 2021.

Note: we no longer include data sourced from social media platforms in our internet user numbers, so the numbers shown above and in our complete Digital 2021 reports are not comparable with numbers published in our reports from previous years.

Social media statistics for the United States of America

  • There were 240.0 million social media users in the United States of America in January 2021.

  • The number of social media users in the United States of America increased by 10 million (+4.3%) between 2020 and 2021.

  • The number of social media users in the United States of America was equivalent to 72.3% of the total population in January 2021.

Note: Figures for social media users shown here and in our complete Digital 2021 reports may not equate to unique individuals. We have also included new sources in this year’s social media figures, so numbers shown here and in our Digital 2021 reports will not be comparable with numbers published in our previous reports.

Mobile connections in the United States of America

  • There were 353.8 million mobile connections in the United States of America in January 2021.

  • The number of mobile connections in the United States of America increased by 5.2 million (+1.5%) between January 2020 and January 2021.

  • The number of mobile connections in the United States of America in January 2021 was equivalent to 106.6% of the total population.

Note: many people have more than one mobile connection, so figures for mobile connections may exceed 100% of the total population.

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Additional resources

Still need more data? Here are a few suggestions:

  • Click here to see all of our published reports for the United States of America.

  • Explore all of our reports for countries across Northern America.

  • Click here to browse our complete library of published reports.

  • If you’d like to receive updates when we publish new reports and content, click here to sign up for our newsletter.