The definitive report on global digital adoption and online behaviours. Contains 800+ pages of data and 10,000+ words of detailed analysis exploring the adoption and use of the internet, AI, smartphones, social media, ecommerce, streaming video and audio, and digital marketing.
Read MoreOur complete guide to AI use in 2027, including stats for AI adoption by country, what people use AI for, how AI behaviours vary by country, and how the AI tools are influencing the purchase journey.
Read MoreA detailed, data-rich exploration of declining use of the world-wide web, and how this fundamental change in online behaviour is affecting every aspect of the digital world.
Read MoreAll the headline stats you need to understand digital adoption and trends in almost every country in the world, including key figures for mobile use, internet adoption, and social media use in 2027.
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