Global growth in the use of connected technologies and devices over the past 10 years, with details for internet use, social media use, and the use of mobile phones.
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The latest stats for ownership of cryptocurrencies around the world, including adoption rates by country, and ownership by age and gender.
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The latest trends in time spent with media, including insights into how much time people spend online, watching TV, using social media, and engaging with their phone.
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A detailed look at the world’s top 20 websites, with different perspectives from a number of the world’s top analytics firms.
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A detailed examination of social media platforms’ referrals to third-party websites, with a few surprises for marketers.
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A variety of data points reveal just how dominant Google and Apple have become in the smartphone market, and how they continue to consolidate their positions.
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Making sense of language and culture across the internet, and exploring how our global connected habits are reshaping the world’s content preferences.
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A closer look at the changes in Meta’s approach to the reporting of advertising audience data in late 2021.
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The latest figures for internet connection speeds around the world, with details for both mobile and fixed connections, and change in speed over time.
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All the latest numbers for YouTube use around the world, including the latest advertising audience reach figures, annual growth in reach, and time spent using the platform on mobile phones.
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Essential data headlines for digital adoption and use in every country in the world.
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We’ve been publishing in-depth reports on global digital behaviours for more than 10 years. Here’s what the data has told us so far…
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A video summary of 10 essential digital trends that marketers need to know about in October 2021. Also includes a full transcript of the video, together with the accompanying presentation slides.
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Our comprehensive analysis of the global ‘state of digital’ in October 2021. Includes all the latest data and insights you need to understand people’s use of the internet, social media, mobile devices, and ecommerce around the world.
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The world’s internet users are increasing looking beyond cultural borders to find and consume content. Here’s what that means for you.
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The way the world finds things online is changing. This in-depth guide will help you make sense of essential trends in online search, including the rising use of voice assistants, the growing sophistication of image recognition tools, and the central role of social search.
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A closer look at the online habits of South-East Asia’s young adults, with a particular focus on the social media preferences of people aged 16 to 24 living in Indonesia, Vietnam, the Philippines, Thailand, Malaysia, and Singapore.
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All the latest stats you need to understand the global state of digital in July 2021. Includes essential headlines for global digital adoption and use, as well as detailed sections on video game behaviours and digital news consumption.
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More than 60 percent of the world’s population now uses the internet, but there’s still some way to go before internet access becomes ubiquitous.
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Simon Kemp explores the state of digital in Japan in 2021, and offers a detailed analysis of what makes Japan’s digital behaviours and landscape so different to those we see elsewhere in the world.
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