Digital 2025: Sudan
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This page contains all the data, insights, and trends you need to help you understand how people in Sudan use digital devices, online platforms, and connected services in 2025.
If you want to know whether this is our most recent report on Sudan, or if you’re looking for data on digital trends and behaviours in Sudan for other years, you can find DataReportal’s full collection of (free!) reports on Sudan by clicking here.
You’ll also find the complete Digital 2025 report for Sudan in the “full report” section towards the bottom of this page, but we’ll start this article by taking a look at the essential headline numbers for Sudan this year.
Just before that, we’d like to say a big thank you to Meltwater and to We Are Social for their support of the Global Digital Reports series in 2025.
Now, let’s start exploring the data…
The “state of digital” in Sudan in 2025
Here are DataReportal’s essential headlines for the adoption and use of connected devices and services in Sudan in 2025:
A total of 21.6 million cellular mobile connections were active in Sudan in early 2025, with this figure equivalent to 42.4 percent of the total population. However, note that some of these connections may only include services such as voice and SMS, and some may not include access to the internet.
There were 14.6 million individuals using the internet in Sudan at the start of 2025, when online penetration stood at 28.7 percent.
Sudan was home to 3.68 million social media user identities in January 2025, equating to 7.2 percent of the total population.
These headline stats offer a great overview of the “state of digital” in Sudan at the start of 2025, but in order to make sense of how digital trends and behaviours have been evolving over time, we need to dig deeper into the data.
Let’s take a closer look at what the numbers tell us, starting with some valuable context relating to the population of Sudan.
Population of Sudan in 2025
The population of Sudan stood at 50.8 million in January 2025.
Data shows that Sudan’s population increased by 801 thousand (+1.6 percent) between early 2024 and the start of 2025.
Meanwhile, in early 2025, 37.0 percent of Sudan’s population lived in urban centres, whereas 63.0 percent lived in rural areas.
At that time, 50.4 percent of Sudan’s population was female, while 49.6 percent of the population was male.
Note: gender data were only available for “female” and “male” at the time of report production.
Sudan’s population by age
At the beginning of 2025, the median age of Sudan’s population was 18.5, with half of Sudan’s population above this age, and the other half of the population below it.
For added context, here’s how Sudan’s total population broke down by age group at the start of the year:
15.0 percent was between the ages of 0 and 4.
20.6 percent was between the ages of 5 and 12.
11.2 percent was between the ages of 13 and 17.
13.5 percent was between the ages of 18 and 24.
15.2 percent was between the ages of 25 and 34.
10.0 percent was between the ages of 35 and 44.
6.6 percent was between the ages of 45 and 54.
4.5 percent was between the ages of 55 and 64.
3.4 percent was aged 65 and above.
Note: percentages may not sum to 100 percent due to rounding.
Mobile connections in Sudan in 2025
Data from GSMA Intelligence shows that there were 21.6 million cellular mobile connections in Sudan at the beginning of 2025.
For perspective, many people make use of more than one mobile connection, so it’s not unusual for mobile connection figures to significantly exceed figures for total population.
For example, the same person might have one mobile connection for personal use, but also use a separate mobile connection for work activities. The rise of eSIMs has made this even easier over recent years.
However, this practice hasn’t yet pushed mobile connectivity rates in Sudan beyond 100 percent, and GSMA Intelligence’s numbers indicate that mobile connections in Sudan were equivalent to 42.4 percent of the total population in January 2025.
Looking at trends over time, the number of mobile connections in Sudan decreased by 5.6 million (-20.6 percent) between the start of 2024 and the beginning of 2025.
Meanwhile, GSMA Intelligence’s data suggests that 69.3% of mobile connections in Sudan can now be considered “broadband”, which means that they connect via 3G, 4G, or 5G mobile networks.
However, devices that connect to “broadband” mobile networks do not necessarily use cellular mobile data — for example, some subscription plans may only include access to voice and SMS services — so this broadband figure should not be considered a proxy for mobile internet use.
Internet use in Sudan in 2025
At the time of report production, the latest available data indicated that there were 14.6 million internet users in Sudan in January 2025.
This means that Sudan’s internet penetration rate stood at 28.7 percent of the total population at the start of the year.
Meanwhile, Kepios’s analysis indicates that the number of internet users in Sudan increased by 230 thousand (+1.6 percent) between January 2024 and January 2025.
And for added perspective, Sudan’s internet adoption rate (i.e. the percentage of the total population that uses the internet) remained unchanged during the same period.
But these user figures also suggest that 36.3 million people in Sudan did not use the internet at the beginning of 2025, suggesting that 71.3 percent of the population remained “offline” at the start of the year.
However, complexities associated with the collection and analysis of internet user data mean that it can often take several months before research is ready for publication.
As a result, the latest published figures for internet use may under-represent current realities, and actual rates for internet adoption and year-on-year growth may be higher than the figures shown here suggest.
Please see our comprehensive notes on data for further details.
Social media statistics for Sudan in 2025
DataReportal’s figures show that there were 3.68 million active social media user identities in Sudan in January 2025.
For perspective, this figure was equivalent to 7.2 percent of Sudan’s total population at the start of 2025.
However, while our methodology strives to “de-duplicate” social media users across different social platforms — and, wherever possible, to remove accounts that do not represent individual human users — it’s important to stress that our social media user identities figures may not represent unique individuals (see our detailed notes on data to learn why).
Moreover, due to complexities associated with de-duplicating users across different social platforms, the methodology that we use to calculate social media user identities may sometimes only factor users of the social media platform that has the largest active audience in the respective country at the time of report production.
As a result, the figures that we publish for a country’s overall social media use may sometimes look very similar to the statistics that we publish for the most popular social media platform in that country.
Separately, please also note that the signals and sources that we rely on to inform these social media figures make regular changes and corrections to their data.
As a result, the values for social media use shown here might appear to be quite different to the numbers that we published in previous years.
Because of this, we advise significant caution when comparing the values for social media user identities published in this year’s reports with those published in previous years, especially because changes in our reported values may be the result of “corrections” in the source data, and not all trends will be the result of changes in actual user behaviour.
This is particularly pertinent when it comes to trends in social media use over time, and we recommend that readers use the change figures published below, rather than trying to re-calculate growth figures using data published in our previous reports.
And on that note, Kepios’s analysis shows that social media user identities in Sudan increased by 767 thousand (+26.3 percent) between early 2024 and the beginning of 2025.
Turning our attention to user demographics, data published in the ad planning tools of top social media platforms indicates that there were 3.68 million users aged 18 and above using social media in Sudan at the beginning of 2025, which was equivalent to 13.6 percent of the total population aged 18 and above.
At that time, 27.4 percent of Sudan’s social media user identities were female, while 72.6 percent were male.
And for added context, it may be helpful to know that 25.2 percent of Sudan’s total internet user base (regardless of age) used at least one social media platform in January 2025.
Note: due to source data limitations, we’re only able to report gender data for “female” and “male”.
TikTok users in Sudan in 2025
Figures published in TikTok’s advertising resources indicate that TikTok had 3.68 million users aged 18 and above in Sudan in early 2025.
Note that TikTok allows marketers to target TikTok ads to users aged 13 and above via its advertising tools, but these tools only show audience data for users aged 18 and above.
And for context, TikTok’s figures indicate that TikTok ads reached 13.6 percent of all adults aged 18 and above in Sudan at the start of 2025.
Meanwhile, TikTok’s ad reach in Sudan was equivalent to 25.2 percent of the local internet user base at the beginning of the year, regardless of age.
In early 2025, 27.4 percent of TikTok’s adult ad audience in Sudan was female, whereas 72.6 percent was male.
Note: at the time of report production, TikTok’s advertising resources only published audience gender data for “female” and “male” users.
TikTok user growth in Sudan
Data published in TikTok’s own ad planning tools show that TikTok’s potential ad reach in Sudan increased by 767 thousand (+26.3 percent) between the beginning of 2024 and early 2025.
Meanwhile, figures indicate that the potential reach of ads on TikTok in Sudan increased by 138 thousand (+3.9 percent) between October 2024 and January 2025.
Having said that, ad audiences often only account for a subset of a platform’s total users, and given that TikTok’s ad tools only publish data for users aged 18 and above, it’s important to remember that trends in TikTok’s ad reach figures may not necessarily match changes in the platform’s overall user base.
▶ Looking for more TikTok stats? Click here to explore our in-depth TikTok data for every available country.
Additional resources
Just before we get to the full report, here are some suggestions for further reading, which will provide additional context for our full set of Digital 2025 numbers for Sudan:
Read our complete Digital 2025 Global Overview Report to get a comprehensive overview of the “state of digital” around the world in 2025.
Click here to see all of the Global Digital Reports we’ve published for Sudan over the years.
Explore all of our reports on countries in the Northern Africa region by clicking here.
Find all of the reports in the Digital 2025 series via this handy index page.
Visit our complete online library to see all of the (free!) reports in the Global Digital Reports series.
If you’d like to receive updates when we publish new reports, click here to sign up for our newsletter.
Full report
You’ll find our complete Digital 2025: Sudan report in the embed below (click here if you can’t see that, or if you can’t change the slides).